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satmm/README.md

Satyam Singh

Software Engineer · Backend · Cloud · DevOps · AI
Building scalable APIs, cloud pipelines, and practical AI features.

What I Do

🛠 Backend ☁️ Cloud & DevOps 🤖 Applied AI
REST APIs, service-layer logic, database design AWS, CI/CD, deployment automation LLMs, RAG, tool calling

Selected Work

📊 Advertising Analytics & Campaign Automation

Backend for an advertising platform that turns campaign data into actionable insights.

  • Built APIs and business logic for campaign management, ad creation, and keyword bidding
  • Integrated advertising account data into reporting and performance analytics
  • Structured API responsibilities for maintainability as requirements evolved

💬 Account-Aware AI Assistant

A chatbot that answers questions about a user's own advertising account.

  • RAG retrieval for relevant account information
  • Tool calling to fetch live, account-specific data
  • Connected AI responses to backend data and existing application workflows

Tech Stack

AWS REST APIs CI/CD LLMs RAG


Beyond Code

Meta Ads · Video editing & AI video generation · Canva design · Running a meme page

Creative work that taught me audience behavior, analytics, and content performance.


How I Build

Clarity over complexity · Automate repeatable work · Use AI only where it adds real value


📫 satyamsingh.on@gmail.com

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