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Fix bugs, DRY up code, add monthly/daily summaries, and optimize dashboard (~176 → 38 queries) #8

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Merged
rameerez merged 1 commit into from
Feb 10, 2026
Merged

Fix bugs, DRY up code, add monthly/daily summaries, and optimize dashboard (~176 → 38 queries) #8

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20 changes: 16 additions & 4 deletions app/controllers/profitable/dashboard_controller.rb
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Original file line number Diff line number Diff line change
@@ -1,12 +1,24 @@
module Profitable
class DashboardController < BaseController
def index
end
@mrr = Profitable.mrr
@mrr_growth_rate = Profitable.mrr_growth_rate
@total_customers = Profitable.total_customers
@all_time_revenue = Profitable.all_time_revenue
@estimated_valuation = Profitable.estimated_valuation
@average_revenue_per_customer = Profitable.average_revenue_per_customer
@lifetime_value = Profitable.lifetime_value

private
@show_milestone = @mrr_growth_rate > 0
@milestone_message = Profitable.time_to_next_mrr_milestone if @show_milestone

def test
end
@monthly_summary = Profitable.monthly_summary(months: 12)
@daily_summary = Profitable.daily_summary(days: 30)

@periods = [24.hours, 7.days, 30.days]
@period_data = @periods.each_with_object({}) do |period, hash|
hash[period] = Profitable.period_data(in_the_last: period)
end
end
end
end
169 changes: 151 additions & 18 deletions app/views/profitable/dashboard/index.html.erb
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Original file line number Diff line number Diff line change
@@ -1,4 +1,9 @@
<style>
main h2.title {
font-size: 1.25rem;
margin: 64px 0 12px 0;
}

.card-grid {
display: flex;
flex-wrap: wrap;
Expand Down Expand Up @@ -32,78 +37,206 @@

<header>
<h1>💸 <%= Rails.application.class.module_parent_name %></h1>
<% if Profitable.mrr_growth_rate > 0 %>
<p><%= Profitable.time_to_next_mrr_milestone %></p>
<% if @show_milestone %>
<p><%= @milestone_message %></p>
<% end %>
</header>

<main>

<div class="card-grid">
<div class="card">
<h2><%= Profitable.total_customers.to_readable %></h2>
<h2><%= @total_customers.to_readable %></h2>
<p>total customers</p>
</div>
<div class="card">
<h2><%= Profitable.mrr.to_readable %></h2>
<h2><%= @mrr.to_readable %></h2>
<p>MRR</p>
</div>
<div class="card">
<h2><%= Profitable.estimated_valuation.to_readable %></h2>
<h2><%= @estimated_valuation.to_readable %></h2>
<p>Valuation at 3x ARR</p>
</div>
<div class="card">
<h2><%= Profitable.mrr_growth_rate.to_readable %></h2>
<h2><%= @mrr_growth_rate.to_readable %></h2>
<p>MRR growth rate</p>
</div>
<div class="card">
<h2><%= Profitable.average_revenue_per_customer.to_readable %></h2>
<h2><%= @average_revenue_per_customer.to_readable %></h2>
<p>ARPC</p>
</div>
<div class="card">
<h2><%= Profitable.lifetime_value.to_readable %></h2>
<h2><%= @lifetime_value.to_readable %></h2>
<p>LTV</p>
</div>
<div class="card">
<h2><%= Profitable.all_time_revenue.to_readable %></h2>
<h2><%= @all_time_revenue.to_readable %></h2>
<p>All-time revenue</p>
</div>
</div>

<% [24.hours, 7.days, 30.days].each do |period| %>
<h2 class="title">Monthly summary</h2>
<small>(last 12 months)</small>

<style>
.summary-table {
width: 100%;
border-collapse: collapse;
margin-top: 16px;
background-color: var(--bg);
border: 1px solid var(--border);
border-radius: var(--standard-border-radius);
overflow: hidden;
}

.summary-table th,
.summary-table td {
padding: 12px 16px;
text-align: left;
border-bottom: 1px solid var(--border);
}

.summary-table th {
font-weight: 600;
background-color: var(--bg);
position: sticky;
top: 0;
}

.summary-table tr:last-child td {
border-bottom: none;
}

.summary-table .positive {
color: #10b981;
}

.summary-table .negative {
color: #ef4444;
}

.summary-table .muted {
color: #6b7280;
font-size: 0.875em;
}

.summary-table tbody tr:hover {
background-color: rgba(0, 0, 0, 0.02);
}
</style>

<table class="summary-table">
<thead>
<tr>
<th>Month</th>
<th>New</th>
<th>Churned</th>
<th>Net</th>
<th>Churn %</th>
</tr>
</thead>
<tbody>
<% @monthly_summary.reverse.each do |month_data| %>
<tr>
<td><strong><%= month_data[:month_date].strftime('%b %Y') %></strong></td>
<td>
<span class="positive">+<%= month_data[:new_subscribers] %></span>
<span class="muted">(~<%= number_to_currency(month_data[:new_mrr] / 100.0, precision: 0) %>)</span>
</td>
<td>
<% if month_data[:churned_subscribers] > 0 %>
<span class="negative">-<%= month_data[:churned_subscribers] %></span>
<span class="muted">(~<%= number_to_currency(month_data[:churned_mrr] / 100.0, precision: 0) %>)</span>
<% else %>
<span>0</span>
<% end %>
</td>
<td>
<% if month_data[:net_subscribers] > 0 %>
<span class="positive">+<%= month_data[:net_subscribers] %></span>
<span class="muted">(~+<%= number_to_currency(month_data[:net_mrr] / 100.0, precision: 0) %>)</span>
<% elsif month_data[:net_subscribers] < 0 %>
<span class="negative"><%= month_data[:net_subscribers] %></span>
<span class="muted">(~<%= number_to_currency(month_data[:net_mrr] / 100.0, precision: 0) %>)</span>
<% else %>
<span>0</span>
<% end %>
</td>
<td><%= month_data[:churn_rate] %>%</td>
</tr>
<% end %>
</tbody>
</table>

<h2 class="title">Daily summary</h2>
<small>(last 30 days)</small>

<table class="summary-table">
<thead>
<tr>
<th>Date</th>
<th>New Subscribers</th>
<th>Churned</th>
</tr>
</thead>
<tbody>
<% @daily_summary.reverse.each do |day_data| %>
<tr>
<td><strong><%= day_data[:date].strftime('%b %-d, %Y') %></strong></td>
<td>
<% if day_data[:new_subscribers] > 0 %>
<span class="positive">+<%= day_data[:new_subscribers] %></span>
<% else %>
<span>0</span>
<% end %>
</td>
<td>
<% if day_data[:churned_subscribers] > 0 %>
<span class="negative">-<%= day_data[:churned_subscribers] %></span>
<% else %>
<span>0</span>
<% end %>
</td>
</tr>
<% end %>
</tbody>
</table>

<% @periods.each do |period| %>
<% period_short = period.inspect.gsub("days", "d").gsub("hours", "h").gsub(" ", "") %>
<% data = @period_data[period] %>

<h2>Last <%= period.inspect %></h2>
<h2 class="title">Last <%= period.inspect %></h2>

<div class="card-grid">
<div class="card">
<h2><%= Profitable.new_customers(in_the_last: period).to_readable %></h2>
<h2><%= data[:new_customers].to_readable %></h2>
<p>new customers (<%= period_short %>)</p>
</div>
<div class="card">
<h2><%= Profitable.churned_customers(in_the_last: period).to_readable %></h2>
<h2><%= data[:churned_customers].to_readable %></h2>
<p>churned customers (<%= period_short %>)</p>
</div>
<div class="card">
<h2><%= Profitable.churn(in_the_last: period).to_readable %></h2>
<h2><%= data[:churn].to_readable %></h2>
<p>churn (<%= period_short %>)</p>
</div>

<div class="card">
<h2><%= Profitable.new_mrr(in_the_last: period).to_readable %></h2>
<h2><%= data[:new_mrr].to_readable %></h2>
<p>new MRR (<%= period_short %>)</p>
</div>
<div class="card">
<h2><%= Profitable.churned_mrr(in_the_last: period).to_readable %></h2>
<h2><%= data[:churned_mrr].to_readable %></h2>
<p>churned MRR (<%= period_short %>)</p>
</div>
<div class="card">
<h2><%= Profitable.mrr_growth(in_the_last: period).to_readable %></h2>
<h2><%= data[:mrr_growth].to_readable %></h2>
<p>MRR growth (<%= period_short %>)</p>
</div>

<div class="card">
<h2><%= Profitable.revenue_in_period(in_the_last: period).to_readable %></h2>
<h2><%= data[:revenue].to_readable %></h2>
<p>total revenue (<%= period_short %>)</p>
</div>

Expand Down
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