docs: announce MeowDisplay for iPhone and iPad on the App Store

README.md

@@ -15,6 +15,8 @@ right from it.
 [Support](https://meowdisplay.app/support.html) ·
 [Privacy](https://meowdisplay.app/privacy.html)
 
+<a href="https://apps.apple.com/us/app/meowdisplay/id6817552864"><img src="assets/readme/app-store-badge.svg" alt="Download on the App Store" height="44"></a>
+
 <br>
 
 <img src="assets/readme/hero.webp" alt="The MeowDisplay Mac app open to Overview, beside the MeowDisplay receiver on iPhone" width="760">
@@ -32,9 +34,11 @@ you control, with devices paired and every session encrypted.
 No MeowDisplay account is required, and there is no MeowDisplay-hosted relay
 or server in the middle.
 
-<sub>Public release builds are being prepared. There is no public download or
-App Store release yet. The source is available here and can be
-[built from source](#build-from-source).</sub>
+**MeowDisplay for iPhone and iPad is free on the [App Store](https://apps.apple.com/us/app/meowdisplay/id6817552864)**
+(iOS/iPadOS 16.4 or later). It works with the MeowDisplay Mac app (macOS 14
+or later), which is currently available only by
+[building it from source](#build-from-source): there is no signed, notarized
+Mac download yet.
 
 ## At a glance
 
@@ -341,8 +345,9 @@ More in [SECURITY.md](SECURITY.md) and the
 
 ## Getting started
 
-1. Run MeowDisplay on your Mac.
-2. Open the MeowDisplay receiver on your iPhone or iPad.
+1. Build and run MeowDisplay on your Mac ([Build from source](#build-from-source)).
+2. Install [MeowDisplay from the App Store](https://apps.apple.com/us/app/meowdisplay/id6817552864) on your iPhone or iPad
+   and open it.
 3. Connect over USB or Wi-Fi, and pair the devices by confirming the matching
    code.
 4. Choose **Mirror** or **Extend**.
@@ -362,8 +367,11 @@ echo "DEVELOPMENT_TEAM=YOURTEAMID" > .env
 ./generate.sh
 ```
 
-Open `MeowDisplay.xcodeproj` and run the `OpenSidecarMac` (Mac) and
-`OpenSidecariOS` (iPhone/iPad receiver) schemes. Signing, permissions and
+Open `MeowDisplay.xcodeproj` and run the `OpenSidecarMac` scheme for the Mac
+app. The [`release/app-store-rc`](https://github.com/raiseCatError/meowdisplay/tree/release/app-store-rc) branch matches the App Store
+version (1.20.0). The iPhone/iPad receiver is on the
+[App Store](https://apps.apple.com/us/app/meowdisplay/id6817552864); to build it yourself instead, run the `OpenSidecariOS`
+scheme. Signing, permissions and
 troubleshooting are in [SETUP.md](SETUP.md); release process in
 [RELEASE.md](RELEASE.md).
 

SETUP.md

@@ -10,8 +10,10 @@ current capabilities.
   `macos-26` runner). The Mac sender target's deployment target is macOS 14;
   the Mac Receiver target is macOS 12; the iOS target is iOS/iPadOS 16.4.
 - [`xcodegen`](https://github.com/yonaskolb/XcodeGen) — `brew install xcodegen`.
-- A free or paid Apple Developer account, to sign the iOS build for your
-  device (a free account is enough for local sideloading).
+- A free or paid Apple Developer account, to sign the Mac build and, if you
+  build it yourself, the iOS build for your device (a free account is enough
+  for local sideloading). The iPhone/iPad receiver is also available from the
+  [App Store](https://apps.apple.com/us/app/meowdisplay/id6817552864), which needs no signing.
 
 ## Clone
 

launch/APP_STORE_LAUNCH.md

@@ -0,0 +1,60 @@
+# MeowDisplay is now on the App Store
+
+*October 25, 2026*
+
+**Your Mac. Another screen. Anywhere.**
+
+MeowDisplay for iPhone and iPad is now available, free, on the App Store:
+<https://apps.apple.com/us/app/meowdisplay/id6817552864>
+
+MeowDisplay turns your iPhone or iPad into a mirrored or extended display for
+your Mac, and lets you control the Mac from it: Direct Touch, a trackpad-style
+pointer, Mac gestures, a keyboard, control trays and shortcuts, Apple Pencil on
+supported iPads, and Mac system audio on the receiver.
+
+Connect over USB or Wi-Fi, pair your devices once by confirming a matching
+code, and make a little more room for your Mac.
+
+Free and open source. No MeowDisplay account required.
+
+## What you need
+
+| | |
+|---|---|
+| **iPhone or iPad** | iOS or iPadOS 16.4 or later. [MeowDisplay on the App Store](https://apps.apple.com/us/app/meowdisplay/id6817552864), free |
+| **Mac** | macOS 14 or later, running the MeowDisplay Mac app |
+
+**The Mac app is not on the App Store and has no signed download yet.** For now
+you build it from source with Xcode (a free Apple account is enough to sign
+it). The [`release/app-store-rc`](https://github.com/raiseCatError/meowdisplay/tree/release/app-store-rc)
+branch matches App Store version 1.20.0. Setup:
+<https://meowdisplay.app/docs#status>. A signed, notarized Mac download will
+follow through the project's release workflow; this note will be updated when
+it exists.
+
+## Good to know
+
+- Mac-to-iPhone is the primary tested setup. iPad and the standalone Mac
+  Receiver work but need broader hardware validation.
+- Remote Access works over a private network you set up yourself, such as
+  Tailscale. MeowDisplay runs no relay or server of its own.
+- Controlling the Mac needs Accessibility permission, **Allow Input** turned on,
+  and a control request from the device each session. Connecting alone never
+  grants control.
+- The app is in English for now.
+
+## Thank you, OpenDisplay
+
+MeowDisplay started as a fork of [OpenDisplay](https://github.com/peetzweg/opendisplay)
+by Philip Poloczek, which provided the working foundation: Mac screen capture,
+virtual displays, video encoding and the original receiver. MeowDisplay remains
+open source under GPL-3.0.
+
+## Links
+
+- App Store: <https://apps.apple.com/us/app/meowdisplay/id6817552864>
+- Website: <https://meowdisplay.app/>
+- Setup: <https://meowdisplay.app/docs>
+- Features: <https://meowdisplay.app/features>
+- Support: <https://meowdisplay.app/support>
+- Source: <https://github.com/raiseCatError/meowdisplay>