[NightlyBuildAgent] Trade-specific fit line, copy polish, site health fixes

[manazoid4]

Summary

• Trade-specific fit line on lead cards — added a "Your trade: EV charger install + full rewire" callout directly below the lead title in FindJobsPage. Trade-matched keywords (from the scorer's TRADE_KEYWORDS map) are now always visible without clicking the hidden "WHY?" button. Electricians see EV charger / rewire reasons; plumbers see boiler / bathroom reasons; roofers see flat roof / gutter reasons.
• Removed duplicate paywall injection — the inline "THIS JOB HAS A BUYER — MEMBERS ONLY" block that was injected mid-list after the first gold lead has been removed. Mobile users were hitting two back-to-back upgrade prompts (inline + bottom section), eroding trust. Now only the single bottom upgrade section remains.
• Fixed broken WhatsApp button — when buyer phone is locked (free tier), LeadDetailPage was rendering wa.me/?text=... with no recipient, opening a blank WhatsApp screen. Now shows a clear upsell box explaining the phone is locked, with an unlock CTA.
• Copy polish (FindJobsPage) — added "No credit card required" under SCAN NOW button. Upgrade nudge now leads with "NO SHARED AUCTION. NO FIVE-TRADE BLAST." and names Bark and Checkatrade explicitly.
• Copy polish (PricingPage) — rewrote Pilot plan description to plain tradesman language. FAQ "Who is JobFilter for?" now names Bark and Checkatrade as the alternative for B2C lead gen.

Test plan

• Scan with trade set to "electrical" — leads with EV charger / rewire should show "Your trade: EV charger install" below the title
• Scan with trade set to "plumbing" — leads should show "Your trade: boiler replacement" or similar
• Free tier: open a lead in LeadDetailPage, pick a WhatsApp template — should see upsell box instead of broken WhatsApp link
• Scan as free tier — should see only one upgrade prompt (at bottom), not two back-to-back
• Build: npm run build passes clean; npx tsc --noEmit returns no errors

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Project	Deployment	Actions	Updated (UTC)
job-filter-v1	Ready	Preview	Aug 19, 2026 12:54pm

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_{Expected differences? Click here. Last updated for commit 9af00f3 chore: update next-env.d.ts (auto-generated by next build). This comment will update as new commits are pushed.}