docs: Move monetization overview from Academy

nginx.conf

@@ -799,6 +799,9 @@ server {
     # Actor README guide moved from the Academy to Publishing section
     rewrite ^/academy/actor-marketing-playbook/actor-basics/how-to-create-an-actor-readme$ /actors/publishing/actor-readme permanent;
 
+    # Monetization overview moved from the Academy to Monetize section
+    rewrite ^/academy/actor-marketing-playbook/store-basics/how-actor-monetization-works$ /actors/publishing/monetize permanent;
+
     # Misc
     rewrite ^/platform/integrations/llama$ /platform/integrations/llama-index permanent;
     # HubSpot marketplace publishing requires the capitalized path; redirect to canonical lowercase page

sources/academy/build-and-publish/apify-store-basics/how_store_works.md

@@ -37,9 +37,7 @@ Actors on Apify Store can be public or private:
 
 ## How Actor monetization works (briefly)
 
-You can monetize your Actors using pay-per-event pricing, where users pay for specific events triggered by the Actor.
-
-For detailed information on which pricing model might work for your Actor, refer to [How Actor monetization works](/academy/actor-marketing-playbook/store-basics/how-actor-monetization-works).
+You can monetize your Actors using pay-per-event pricing, where users pay for specific events triggered by the Actor. For details, see [Monetize Actors](/actors/publishing/monetize).
 
 ## Actor ownership on Store
 

sources/academy/build-and-publish/why_publish.md

@@ -22,19 +22,6 @@ Your Actor gets its own dedicated landing page with built-in documentation hosti
 
 Publishing on Apify Store means you don't need to purchase and manage domains or websites, build payment processing systems, set up hosting infrastructure, or handle customer billing manually. You also won't need to invest heavily in marketing since the marketplace presence drives discovery.
 
-## Choose your pricing options
-
-Apify Store offers flexible pricing models that let you match your Actor's value proposition:
-
-- Pay-per-event (PPE): Charge for any custom events your Actor triggers (maximum flexibility, AI/MCP compatible, priority store placement)
-- Pay-per-result (PPR): Set pricing based on dataset items generated
-(predictable costs for users, unlimited revenue potential)
-- Rental: Charge a flat monthly fee for continuous access (users cover their own platform usage costs)
-
-All models give you 80% of revenue, with platform usage costs deducted for PPR and PPE models.
-
-Learn more in [How Actor monetization works](/academy/actor-marketing-playbook/store-basics/how-actor-monetization-works).
-
 ## Why developers publish Actors
 
 ### Generate passive income

sources/platform/actors/monetizing/pricing-and-costs/pricing-tips.mdx

@@ -0,0 +1,43 @@
+---
+title: Marketing tips for defining the Actor price
+sidebar_label: Pricing tips
+description: Learn how to find the right price for your Actor by comparing competing tools, accounting for the platform features, and adjusting the pricing based on conversion rates.
+slug: /actors/publishing/monetize/pricing-tips
+sidebar_position: 1
+---
+
+Pricing the Actor is your call. You can charge a premium, undercut the competition, or even make your Actor free. However, if your goal is to create a popular and profitable Actor, you need to research the market and adjust the pricing as you learn.
+
+## Do market research
+
+The easiest way to understand your tool's value is to look around:
+
+- Are there similar tools on the market?
+- What do they offer, and how much do they charge?
+- What added value does your tool provide compared to the existing ones?
+- What features can your tool borrow from the existing ones?
+
+The next step is to try the competitor tools yourself to assess the value and the quality they provide. Check their SEO to see how much traffic the tools get, and note the estimated values. Think about what your Actor can do that competitors might be missing.
+
+## Consider Apify platform features
+
+Your Actor is a package deal. Every Apify platform feature adds value on top of your code: scheduling, monitoring runs, different ways of exporting data, proxies, and integrations.
+
+Make sure to consider these features in your tool's value proposition and communicate it to the potential users.
+
+## Do research in Apify Store
+
+[Apify Store](https://apify.com/store) is a marketplace, so take a look at your competition:
+
+- Are you the first to create a solution for a use case, or are there other similar tools?
+- What makes your tool stand out?
+
+Use your [Actor README](/actors/publishing/actor-readme) to communicate the benefits and unique features of your tool.
+
+## Adapt your pricing
+
+Don’t be afraid to experiment with pricing, especially at the beginning. You can also [pass platform usage costs to users](/actors/publishing/monetize/pay-per-event#platform-usage-costs) while figuring out the right price.
+
+Keep an eye on SEO. If you monitor the volume of the keywords your Actor is targeting as well as how well your Actor's page is ranking for those keywords, you can estimate the number of people who actually end up trying your tool. It's called the conversion rate.
+
+If your keywords are getting volume, but conversions are lower than expected, it might point to issues. The problem might be the pricing, a verbose README, or complex input. If users are bouncing right away, check your pricing and your closest competitors to see where adjustments might help.