Lead Product Designer · UX Systems · AI Workflows · Vibe Coding · Product Delivery

Designing and shipping digital products across business, UX, technology, brand, and data.

I’m a Lead Product Designer with 10+ years of experience building and scaling digital products across SaaS, e-commerce, HealthTech, FinTech, retail, and high-traffic platforms.

I lead products end to end—from discovery, strategy, and UX architecture to design systems, prototyping, implementation, analytics, and continuous optimization.

I use AI-assisted workflows and vibe coding to accelerate research, documentation, validation, automation, and front-end delivery while maintaining product quality, usability, brand consistency, and business alignment.

• 🧭 Product discovery, strategy, prioritization, and delivery
• 🧩 UX architecture, user flows, prototyping, and design systems
• 🎨 Creative direction, visual systems, motion, and brand–product integration
• 🤖 AI-assisted research, documentation, automation, and content workflows
• 💻 Vibe coding and rapid front-end prototyping
• 🏗️ Headless and modular architectures with Astro, Strapi, and Vercel
• 📊 Analytics, technical SEO, CRO, and performance optimization
• 🤝 Cross-functional leadership across business, design, and engineering

• Own the product lifecycle from initial definition to launch and iteration
• Translate business and user needs into scalable product systems
• Align founders, stakeholders, designers, developers, and content teams
• Connect UX decisions with analytics, SEO, CRO, and performance
• Build implementation-ready prototypes and collaborate directly with engineering
• Document systems and train teams to operate products independently
• Measure outcomes and continuously improve the product after launch

I don’t stop at screens.

I build products that connect user needs, business goals, brand quality, data, and technical execution.