diff --git a/collector/drm_linux.go b/collector/drm_linux.go
index 6c19514c4f..1739bc3d54 100644
--- a/collector/drm_linux.go
+++ b/collector/drm_linux.go
@@ -40,7 +40,7 @@ var (
 	drmCardInfo = prometheus.NewDesc(
 		prometheus.BuildFQName(namespace, drmCollectorSubsystem, "card_info"),
 		"Card information",
-		[]string{"card", "memory_vendor", "power_performance_level", "unique_id", "vendor"}, nil,
+		[]string{"card", "memory_vendor", "power_performance_level", "unique_id", "chip", "vendor"}, nil,
 	)
 	drmGPUBusyPercent = prometheus.NewDesc(
 		prometheus.BuildFQName(namespace, drmCollectorSubsystem, "gpu_busy_percent"),
@@ -96,6 +96,17 @@ func (c *drmCollector) Update(ch chan<- prometheus.Metric) error {
 	return c.updateAMDCards(ch)
 }
 
+func chipName(s sysfs.ClassDRMCardAMDGPUStats) string {
+	// generate a chip name based on the deviceType and devName
+	cleanDevName := cleanMetricName(s.DevName)
+	cleanDevType := cleanMetricName(s.DevType)
+
+	if cleanDevType != "" && cleanDevName != "" {
+		return cleanDevType + "_" + cleanDevName
+	}
+	return cleanDevName
+}
+
 func (c *drmCollector) updateAMDCards(ch chan<- prometheus.Metric) error {
 	vendor := "amd"
 	stats, err := c.fs.ClassDRMCardAMDGPUStats()
@@ -106,7 +117,7 @@ func (c *drmCollector) updateAMDCards(ch chan<- prometheus.Metric) error {
 	for _, s := range stats {
 		ch <- prometheus.MustNewConstMetric(
 			drmCardInfo, prometheus.GaugeValue, 1,
-			s.Name, s.MemoryVRAMVendor, s.PowerDPMForcePerformanceLevel, s.UniqueID, vendor)
+			s.Name, s.MemoryVRAMVendor, s.PowerDPMForcePerformanceLevel, s.UniqueID, chipName(s), vendor)
 
 		ch <- prometheus.MustNewConstMetric(
 			drmGPUBusyPercent, prometheus.GaugeValue, float64(s.GPUBusyPercent), s.Name)