A creator as a creator marketplace shows them to advertisers: reach, engagement and rates.
Canonical page: https://okdata.online/docs/objects/creator/
The same shape on every platform. A field a platform does not have is null, and meta.unavailable says why. Use fields= to keep only what you need.
| Field | Type | Description |
|---|---|---|
id |
string | The marketplace's creator ID; the other marketplace endpoints take it. |
url |
string | The creator's page on the marketplace. |
account_id |
string | null | The creator's own account ID on the platform, where the marketplace gives it: on Douyin the sec_uid (MS4w…) that douyin.users.get takes, on Xiaohongshu the user ID. |
username |
string | null | Handle on the platform, where given. |
name |
string | Display name. |
avatar_url |
string | null | Avatar image URL. |
location |
string | null | Where the creator says they are. |
gender |
string | null | The creator's gender as the marketplace lists it. |
followers |
integer | null | Followers. |
categories |
string[] | null | Content categories in the marketplace’s own words. |
engagement_rate |
number | null | Interactions per view of recent posts, 0 to 1 (0.038 is 3.8%). |
median_views |
integer | null | Median views or reads of recent everyday posts. |
median_engagements |
integer | null | Median interactions (likes, comments, saves, shares) of recent everyday posts. |
rates |
Rate[] | null | Published rates for sponsored work; null when the marketplace hides them. |
ext |
object | Platform-specific extras. Only returned with view=full. |
| Field | Type | Description |
|---|---|---|
type |
string | Kind of sponsored work, normalised across platforms. |
name |
string | The platform's own name for it. |
price |
number | null | Listed price, in the currency given; null when not published. |
currency |
string | ISO 4217 currency code. |
available |
boolean | null | Whether the creator takes this kind of order now. |
settlement |
string | null | How it is settled, in the platform’s words. |
- Douyin Xingtu creator search (
douyin.xingtu.creators.search): $0.004 per call · about 20 creators per page - Xiaohongshu PGY creator search (
xiaohongshu.pgy.creators.search): $0.04 per call · about 20 creators per page - Xiaohongshu PGY creator detail (
xiaohongshu.pgy.creators.get): $0.04 per call - Douyin Xingtu creator profile (
douyin.xingtu.creators.get): $0.004 per call - Xiaohongshu PGY similar creators (
xiaohongshu.pgy.creators.related): $0.04 per call · about 4 creators per page