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<!DOCTYPE html>
<html lang="en-us">
<!-- cleaning code and leaving messages below to where there has been adjustments -->
<head>
<meta charset="UTF-8" />
<link rel="stylesheet" href="./assets/css/style.css">
<title>Hergemony</title>
<!-- added own original title -->
</head>
<body>
<!-- changed div tag to a header tag (h1) to make code easier to read -->
<!-- what is difference between DIV and SPAN? A div is a block-level element and a span is an inline element. The div should be used to wrap sections of a document, while use spans to wrap small portions of text, images, etc. The <div> element is used while creating CSS based layouts in html, whereas <span> element is used to stylize texts.-->
<!-- a href links in the nav bar allow user to click and go straight to section in main-->
<!-- # used in front of id targetted in css and in links/href-->
<header>
<h1>Her<span class="seo">gem</span>ony</h1>
<nav>
<ul>
<li>
<a href="#search-engine-optimization">Search Engine Optimization</a>
</li>
<li>
<a href="#online-reputation-management">Online Reputation Management</a>
</li>
<li>
<a href="#social-media-marketing">Social Media Marketing</a>
</li>
</ul>
</nav>
</header>
<div class="hero"></div>
<main>
<!-- Added id below so that you can click on search engine optimization and it navigates you -->
<!-- id's targetted in css to be grouped and styled -->
<!-- # = id and . = class | Difference between id and class attribute: The only difference between them is that “id” is unique in a page and can only apply to at most one element, while “class” selector can apply to multiple elements. -->
<!-- Added alt tags to images below to describe images -->
<div id="search-engine-optimization" class="search-engine-optimization">
<img src="./assets/css/images/search-engine-optimization.jpg" alt="This is a picture of a book on a table with SEO and other categories written on the book" class="float-left" />
<h2>Search Engine Optimization</h2>
<p>
The dominance of mobile internet use means that users are searching for the right business as they travel, shop, or sit on their couch at home. Search Engine Optimization (SEO) allows you to increase your visibility and find the right customers for your business.
</p>
</div>
<div id="online-reputation-management" class="online-reputation-management">
<img src="./assets/css/images/online-reputation-management.jpg" alt="Picture of a Mac with reputation on the screen and a person holding a phone in front of the mac" class="float-right" />
<h2>Online Reputation Management</h2>
<p>
The web is full of opinions, and some of these can be negative. Social media allows anyone with an internet connection to say whatever they want about your business. Online Reputation Management gives you the control over what potential customers see when they search for your business.
</p>
</div>
<div id="social-media-marketing" class="social-media-marketing">
<img src="./assets/css/images/social-media-marketing.jpg" alt="picture of a table with signs on it that is used for marketing" class="float-left" />
<h2>Social Media Marketing</h2>
<p>
Social media continues to have a sizable influence on buying habits. Social media marketing helps you determine which platforms are suited to your brand, using analytics to find the right markets and increase your lead generation.
</p>
</div>
</main>
<div class="benefits">
<div class="benefit-lead">
<h3>Lead Generation</h3>
<img src="./assets/css/images/lead-generation.png" alt="this is an image of half a gear icon going down a tiangle with an arrow pointing to a dollar sign"/>
<p>
Inbound strategies for lead generation require less work for your business, bringing customers directly to your website.
</p>
</div>
<div class="benefit-brand">
<h3>Brand Awareness</h3>
<img src="./assets/css/images/brand-awareness.png" alt="this is an image of a light bulb above a suit and tie indicating ideas"/>
<p>
Users find your business through paid and organic searches, increasing the search ranking and visibility for your business.
</p>
</div>
<div class="benefit-cost">
<h3>Cost Management</h3>
<img src="./assets/css/images/cost-management.png" alt="this is an image of a gear icon and dollar signs signifying money management" />
<p>
As the search ranking for your business increases, your advertising costs decrease, and you no longer need to advertise your page.
</p>
</div>
</div>
<!-- replaced div tag with footer tag and changed css tag -->
<footer>
<h2>Made with ❤️️ by Hergemony Digital Services, Inc. </h2>
<p>
© 2022 Hergemony™️
</p>
</footer>
</body>
</html>