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| 1 | +# Phrases to Remove |
| 2 | + |
| 3 | +## Throat-Clearing Openers |
| 4 | + |
| 5 | +Remove these announcement phrases. State the content directly. |
| 6 | + |
| 7 | +- "Here's the thing:" |
| 8 | +- "Here's what [X]" |
| 9 | +- "Here's this [X]" |
| 10 | +- "Here's that [X]" |
| 11 | +- "Here's why [X]" |
| 12 | +- "The uncomfortable truth is" |
| 13 | +- "It turns out" |
| 14 | +- "The real [X] is" |
| 15 | +- "Let me be clear" |
| 16 | +- "The truth is," |
| 17 | +- "I'll say it again:" |
| 18 | +- "I'm going to be honest" |
| 19 | +- "Can we talk about" |
| 20 | +- "Here's what I find interesting" |
| 21 | +- "Here's the problem though" |
| 22 | + |
| 23 | +Any "here's what/this/that" construction is throat-clearing before the point. Cut it and state the point. |
| 24 | + |
| 25 | +## Emphasis Crutches |
| 26 | + |
| 27 | +These add no meaning. Delete them. |
| 28 | + |
| 29 | +- "Full stop." / "Period." |
| 30 | +- "Let that sink in." |
| 31 | +- "This matters because" |
| 32 | +- "Make no mistake" |
| 33 | +- "Here's why that matters" |
| 34 | + |
| 35 | +## Business Jargon |
| 36 | + |
| 37 | +Replace with plain language. |
| 38 | + |
| 39 | +| Avoid | Use instead | |
| 40 | +|-------|-------------| |
| 41 | +| Navigate (challenges) | Handle, address | |
| 42 | +| Unpack (analysis) | Explain, examine | |
| 43 | +| Lean into | Accept, embrace | |
| 44 | +| Landscape (context) | Situation, field | |
| 45 | +| Game-changer | Significant, important | |
| 46 | +| Double down | Commit, increase | |
| 47 | +| Deep dive | Analysis, examination | |
| 48 | +| Take a step back | Reconsider | |
| 49 | +| Moving forward | Next, from now | |
| 50 | +| Circle back | Return to, revisit | |
| 51 | +| On the same page | Aligned, agreed | |
| 52 | + |
| 53 | +## Adverbs |
| 54 | + |
| 55 | +Kill all adverbs. No -ly words. No softeners, no intensifiers, no hedges. |
| 56 | + |
| 57 | +Specific offenders: |
| 58 | + |
| 59 | +- "really" |
| 60 | +- "just" |
| 61 | +- "literally" |
| 62 | +- "genuinely" |
| 63 | +- "honestly" |
| 64 | +- "simply" |
| 65 | +- "actually" |
| 66 | +- "deeply" |
| 67 | +- "truly" |
| 68 | +- "fundamentally" |
| 69 | +- "inherently" |
| 70 | +- "inevitably" |
| 71 | +- "interestingly" |
| 72 | +- "importantly" |
| 73 | +- "crucially" |
| 74 | + |
| 75 | +Also cut these filler phrases: |
| 76 | + |
| 77 | +- "At its core" |
| 78 | +- "In today's [X]" |
| 79 | +- "It's worth noting" |
| 80 | +- "At the end of the day" |
| 81 | +- "When it comes to" |
| 82 | +- "In a world where" |
| 83 | +- "The reality is" |
| 84 | + |
| 85 | +## Meta-Commentary |
| 86 | + |
| 87 | +Remove self-referential asides. The essay should move, not announce its own structure. |
| 88 | + |
| 89 | +- "Hint:" |
| 90 | +- "Plot twist:" / "Spoiler:" |
| 91 | +- "You already know this, but" |
| 92 | +- "But that's another post" |
| 93 | +- "X is a feature, not a bug" |
| 94 | +- "Dressed up as" |
| 95 | +- "The rest of this essay explains..." |
| 96 | +- "Let me walk you through..." |
| 97 | +- "In this section, we'll..." |
| 98 | +- "As we'll see..." |
| 99 | +- "I want to explore..." |
| 100 | + |
| 101 | +## Performative Emphasis |
| 102 | + |
| 103 | +False intimacy or manufactured sincerity: |
| 104 | + |
| 105 | +- "creeps in" |
| 106 | +- "I promise" |
| 107 | +- "They exist, I promise" |
| 108 | + |
| 109 | +## Telling Instead of Showing |
| 110 | + |
| 111 | +Announcing difficulty or significance rather than demonstrating it: |
| 112 | + |
| 113 | +- "This is genuinely hard" |
| 114 | +- "This is what leadership actually looks like" |
| 115 | +- "This is what X actually looks like" |
| 116 | +- "actually matters" |
| 117 | + |
| 118 | +## Vague Declaratives |
| 119 | + |
| 120 | +Sentences that announce importance without naming the specific thing. Kill these. |
| 121 | + |
| 122 | +- "The reasons are structural" |
| 123 | +- "The implications are significant" |
| 124 | +- "This is the deepest problem" |
| 125 | +- "The stakes are high" |
| 126 | +- "The consequences are real" |
| 127 | + |
| 128 | +If a sentence says something is important/deep/structural without showing the specific thing, cut it or replace it with the specific thing. |
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