diff --git a/src/content/blogs/soafee-announcement.mdx b/src/content/blogs/soafee-announcement.mdx
index 6339b28..1fd8353 100644
--- a/src/content/blogs/soafee-announcement.mdx
+++ b/src/content/blogs/soafee-announcement.mdx
@@ -7,17 +7,17 @@ except: CoreCollective welcomes SOAFEE as new Working Group, expanding opportuni
 ---
 
 Physical AI is bringing advanced intelligence into the machines operating in the real world — from
-robots to next-generation vehicles. [AI-defined vehicles](https://newsroom.arm.com/blog/what-are-ai-defined-vehicles) are among the most advanced examples,
+robots to next-generation vehicles. <a href="https://newsroom.arm.com/blog/what-are-ai-defined-vehicles" target="_blank" rel="noopener noreferrer">AI-defined vehicles</a> are among the most advanced examples,
 integrating AI throughout the driving experience while significantly increasing software complexity.
 
 Addressing these software challenges was never intended to be the work of a single company.
-That’s why SOAFEE [(Scalable Open Architecture for Embedded Edge)](https://www.soafee.io/) was launched in 2021 as an
+That’s why SOAFEE <a href="https://www.soafee.io/" target="_blank" rel="noopener noreferrer">(Scalable Open Architecture for Embedded Edge)</a> was launched in 2021 as an
 open, industry initiative, bringing together automakers, silicon providers, cloud companies,
 software vendors, and open source communities to advance common software architectures for
 the future of automotive.
 
 As automotive software continues to evolve, SOAFEE is entering its next chapter as a Working
-Group within [CoreCollective](https://corecollective.dev/), the [recently launched](https://newsroom.arm.com/blog/introducing-corecollective) open collaboration initiative for the Arm
+Group within <a href="https://corecollective.dev/" target="_blank" rel="noopener noreferrer">CoreCollective</a>, the <a href="https://newsroom.arm.com/blog/introducing-corecollective" target="_blank" rel="noopener noreferrer">recently launched</a> open collaboration initiative for the Arm
 software ecosystem. CoreCollective provides a common home for open source communities
 working across cloud, edge, physical AI – including automotive and robotics – and developer
 technologies, enabling projects to share governance, infrastructure, and technical expertise.
@@ -25,7 +25,7 @@ technologies, enabling projects to share governance, infrastructure, and technic
 ### The next phase of open collaboration
 
 Since launching with 13 founding members, SOAFEE has grown to more than 150 organizations,
-advancing practical cloud-native automotive software through member-led [Blueprints](https://www.soafee.io/blog/). That
+advancing practical cloud-native automotive software through member-led <a href="https://www.soafee.io/blog/" target="_blank" rel="noopener noreferrer">Blueprints</a>. That
 mission remains unchanged.
 
 As a dedicated CoreCollective working group, SOAFEE members will be able to:
@@ -56,6 +56,6 @@ Existing and new SOAFEE members can participate through CoreCollective's open me
 model. CoreCollective is free for any company interested in collaborating with others to help
 developers accelerate the building, testing, and deployment of workloads on Arm.
 
-Visit https://corecollective.dev/join to apply for CoreCollective membership today. To learn more
-about SOAFEE, visit https://www.soafee.io/
+Visit <a href="https://corecollective.dev/join" target="_blank" rel="noopener noreferrer"> the CoreCollective Join page</a> to apply for CoreCollective membership today. To learn more
+about SOAFEE, visit <a href="https://www.soafee.io/" target="_blank" rel="noopener noreferrer">SOAFEE website</a>